The importance of home insurance in the mortgage process: Ensuring comprehensive client protection
In the realm of financial services, mortgage advisers play a pivotal role in guiding clients through one of the most significant financial commitments of their lives: purchasing a home. While the primary focus is often on securing the most suitable mortgage, it is equally crucial for advisers to consider the broader spectrum of their clients' financial wellbeing. One critical aspect not to be overlooked is home insurance. There are several compelling reasons why mortgage advisers should advise or refer their clients on home insurance:
1. Holistic financial protection
A mortgage is a long-term financial commitment, and the property itself is a significant asset. Home insurance provides a safety net which protects this asset against unforeseen events. By building home insurance into the sales process, mortgage advisers ensure that their clients' investment and possession are safeguarded, thereby offering a more comprehensive financial protection plan.
2. Compliance with lender requirements
Most mortgage lenders require borrowers to have home insurance as a condition of the loan. This insurance protects the lender's interest in the property. Advising clients on home insurance ensures that they meet these requirements, preventing any delays or complications in the mortgage approval process.
3. Enhanced client trust and satisfaction
Clients seek mortgage advisers for their expertise and guidance. By addressing the need for home insurance, advisers demonstrate a commitment to their clients' overall financial wellbeing. This comprehensive approach enhances trust and satisfaction, fostering long-term client relationships and potential referrals.
4. Simplified process for clients
Online comparison sites claim home insurance is simple, but navigating the complexities of products can be daunting for clients, especially first-time homebuyers. Mortgage advisers can simplify this process by providing recommendations or referrals to reputable insurance providers. This support not only eases the burden on clients but also ensures they obtain appropriate coverage tailored to their needs.
5. Professional responsibility and ethical considerations
Mortgage advisers have a professional responsibility to act in their clients' best interests. Advising on home insurance aligns with this ethical obligation, ensuring clients are fully informed about the importance of protecting their property. This proactive approach reflects a high standard of professional conduct and integrity.
6. Additional revenue streams
For mortgage advisers, referring clients to home insurance providers can also present an opportunity for additional revenue streams through referral fees or commissions. This can be a mutually beneficial arrangement, providing clients with necessary protection while also enhancing the adviser's business.
First2Protect can now help with all of your GI business whether you prefer to write it yourself or refer
First2Protect have long had a successful referral option for advisers to introduce clients for home, landlord and tenant insurance, covering a wide acceptance risk to include non-standard risks, high net worth, landlord portfolios’ and more.
As part of the continued drive to assist advisers in helping clients, we have now expanded our offering to include a broker portal where advisers can access our products plus quote and submit polices for their clients. This intuitive software will also quote for non-standard risks, providing additional value to advisers, plus an automatic referral into our specialist team should any cases fall outside of standard criteria.
To find out how streamlined the process can be follow this link to view a demo of the system
Alternatively the Business Development team are available to answer any question you may have - call 01392 849856 / 07795803613 or email businessdevelopment@first2protect.co.uk
Head of Business Development & First2Protect
t. 07795 803613
e. lee.denton@first2protect.co.uk
Lee has been in the financial services industry for 25 years, working at Northern Rock, Source Insurance, Access Financial and now First2Protect. Lee brings his wealth of experience and visionary leadership to the forefront. He remains dedicated to delivering exceptional service to our brokers and partners; and financial solutions that meet the diverse needs of customers.